Page 70 • The HERALD • 22nd June 2023 v WE’VE BEEN YOUR LOCAL SINCE 1994 v ASK A PROFESSIONAL multichannel marketing and communication within the B2C and B2B sector. Ben Smith commented: “InstaVolt is a remarkable company with an enviable reputation in the critically important electric car charging sector. I’m excited to build on such a substantial foundation here and reinforce the message that when it is time to recharge, InstaVolt has the scale of network and reliability EV drivers can trust.” At Navico Ben was responsible for driving marketing programmes for distributors, retail and wholesale across Europe, Middle East and Africa, while at Garmin, renowned for its market leading GPS systems, Ben implemented and project managed strategic marketing plans with key retail partners such as Amazon, Tesco, Currys, John Lewis and Halfords to meet the company’s key business objectives. Adrian Keen, CEO of InstaVolt commented: “We’re thrilled to have secured Ben’s appointment. His wealth of experience, especially in the pan-European technology sectors, will be invaluable as we implement the next stage of our plans for growth. Marketing efforts are central to encouraging adoption of electric vehicles, particularly the challenges of awareness and education about the sector, and Ben’s cross-channel experience will help us propel the brand forward as we grow market share in the UK and internationally.” For more information, visit www.instavolt.co.uk HAMPSHIRE MAN APPOINTED AS NEW MARKETING DIRECTOR FOR NATIONAL EV CHARGER NETWORK Ben Smith, from Hedge End, has been appointed as Marketing Director for Instavolt, the UK’s leading rapid electric vehicle charger network, to drive the company’s brand forward following a signi cant period of expansion both locally and internationally. Ben Smith, from Hedge End Tragedies happen, I’m afraid. Just pick up any newspaper or watch the news on TV. Yes, the chances of you personally being involved are low. But planning for all eventualities can at least ease some of the pain of those you leave behind. Something o en overlooked in do-it-yourself wills is a residue clause. But it’s a subject close to the heart of any decent will writer. You may have made speci c bequests but what happens to the remainder? And what happens if a named bene ciary dies before you or at roughly the same time? Your will should re ect this. For example, if a bene ciary dies, the bequest passes to their children or grandchildren. We always recommend a third or fourth residue backup clause. If no family members survive, you may want your estate to pass to friends or a charity. Without a residue clause, the rules of intestacy apply to any money or possessions remaining. And that could mean part of your estate not going to whom you intended. Friends and charities would certainly be frozen out. Make sure your will covers all eventualities by contacting Heritage Will Writing on 023 8087 9243. What Happens If We All Die Together? by Heritage Will Writing e appointment follows the company’s activation of its 1,100th rapid charger, making InstaVolt the largest open public charging network in the UK. e business also recently expanded into four new European markets, and launched its impressive hub o junction 11 of the M40 at Stroud Park, Banbury, which now boasts 32 charging stations in response to continued growth and demand for public charging. Ben boasts more than 16 years’ experience in strategic marketing roles for global leaders including marine electronics company Navico, Regent Seven Seas cruises, multinational technology company Garmin, and most recently launched two brands into the UK market for the Royale Group. Ben brings a varied and impressive skill set to the role, with expertise in
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